DTCwise
Store Builders

BigCommerce vs Wix

An editor-assessed head-to-head for Store Builders tools.

4.2
Rating
4.0
$29–paid tiers
Pricing
$27–paid tiers
N/A
Commission
N/A
n/a
Cookie
n/a
  • Enterprise features
  • Native B2B
  • No transaction fees
  • Strong APIs
Pros
  • Easy builder
  • Affordable
  • Templates
  • Decent ecom features
  • Smaller app store than Shopify
  • Steeper onboarding
Cons
  • Less ecom depth
  • Harder to scale

BigCommerce

BigCommerce suits mid-market merchants with native B2B features and no transaction fees. A strong Shopify alternative when you need more built in.

Visit BigCommerce

Wix

Wix is the drag-and-drop starter for small shops that want a site live today. Fine for side projects, less ideal as you scale into serious DTC.

Visit Wix

Both tools are editors' picks in Store Builders. Your best fit depends on shipping regions, budget and catalog needs \u2014 compare the pros and cons above.