Hotjar vs Convert

An editor-assessed head-to-head for CRO & Popups tools.

★ 4.4

Rating

★ 4.3

Free–paid tiers

Pricing

$299+/mo

N/A

Commission

N/A

n/a

Heatmaps
Recordings
Surveys & feedback
Easy setup

Pros

A/B & split testing
GDPR-friendly
No cookie dependency
Good for EU stores

Sampled data on free tier
Less quantitative than full CDPs

Cons

Pricey
Smaller ecosystem than Optimizely

Hotjar

Hotjar is the standard for behavior analytics. Heatmaps and recordings quickly show what users do, and surveys close the loop on why. A near-default for CRO teams.

Visit Hotjar

Convert

Convert is the privacy-first A/B testing tool. If you run an EU-facing store and want experimentation without leaning on cookies, it is a clean fit.

Visit Convert

Both tools are editors' picks in CRO & Popups. Your best fit depends on shipping regions, budget and catalog needs \u2014 compare the pros and cons above.