DTCwise
Email & SMS

Kit (ConvertKit) vs Brevo

An editor-assessed head-to-head for Email & SMS tools.

4.1
Rating
4.1
Free–paid tiers
Pricing
Free–paid tiers
N/A
Commission
N/A
n/a
Cookie
n/a
  • Creator-friendly
  • Visual automations
  • Sequences
  • Generous free plan
Pros
  • Pay per email sent (cheap)
  • Email + SMS + chat
  • CRM lite
  • Good free tier
  • Less ecom-native
  • Fewer templates than Mailchimp
Cons
  • Automation limits on free
  • Less ecom depth

Kit (ConvertKit)

Kit (formerly ConvertKit) is built for creators with clean automations and a generous free tier, a good pick for content-led DTC brands.

Visit Kit (ConvertKit)

Brevo

Brevo (ex-Sendinblue) prices by email volume rather than contacts, which keeps costs low as your list grows. A pragmatic all-rounder.

Visit Brevo

Both tools are editors' picks in Email & SMS. Your best fit depends on shipping regions, budget and catalog needs \u2014 compare the pros and cons above.