Optimizely vs Proof

An editor-assessed head-to-head for CRO & Popups tools.

★ 4.2

Rating

★ 3.9

Custom

Pricing

$29–$299/mo

N/A

Commission

N/A

n/a

Robust A/B & MVT
Feature flags
Enterprise scale
Strong stats engine

Pros

Live visitor proof
Recent-activity popups
Easy install
FOMO nudges

Enterprise price
Complex setup

Cons

Can feel spammy
Needs traffic to shine

Optimizely

Optimizely is the enterprise experimentation platform for sophisticated testing programs once you have the traffic and team to use it.

Visit Optimizely

Proof

Proof shows live recent-activity notifications to create urgency, a quick CRO win when configured tastefully rather than aggressively.

Visit Proof

Both tools are editors' picks in CRO & Popups. Your best fit depends on shipping regions, budget and catalog needs \u2014 compare the pros and cons above.