Loox
Reviews & UGC★★★★★
4.5
Photo reviews that convert
$9.99–$299/mo
← Reviews & UGC
See how Trustpilot compares head-to-head →
Trustpilot
★★★★4.0/5Independent review trust badge
- Pricing
- Custom (free tier limited)
- Commission
- N/A
- Cookie window
- n/a
- Last reviewed
- 2026-08-30
Our take
Trustpilot is the consumer-trust badge shoppers recognize, useful for converting hesitant buyers via public, SEO-rich reviews.
Pros
- High consumer trust
- SEO-rich snippets
- Public profile
- Review invitations
Cons
- Costly at scale
- Public (can show negatives)
Alternatives to Trustpilot
Judge.me
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Yotpo
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Okendo
Reviews & UGC★★★★
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Stamped
Reviews & UGC★★★★
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Reviews + loyalty + UGC in one
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Fera
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Rivyo
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Junip
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Opinew
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Frequently asked questions
What is Trustpilot?
Trustpilot is a reviews & ugc tool for DTC, Shopify and independent e-commerce stores. Trustpilot is the consumer-trust badge shoppers recognize, useful for converting hesitant buyers via public, SEO-rich reviews.
How much does Trustpilot cost?
Trustpilot is listed at Custom (free tier limited). Vendor pricing changes often — confirm the current rate on the official site before subscribing.
Is Trustpilot worth it for DTC brands?
Trustpilot scores 4.0/5 in our hands-on review. Its main strengths: high consumer trust, seo-rich snippets, public profile. The trade-offs to accept: costly at scale, public (can show negatives).
What are the best alternatives to Trustpilot?
If Trustpilot is not the right fit, the closest options in our Reviews & UGC shortlist are Judge.me (4.6/5, Free–$15/mo), Loox (4.5/5, $9.99–$299/mo), Okendo (4.4/5, $19–$599/mo). Compare them side by side before you commit.