Semrush
SEO & Analytics★★★★★
4.5
All-in-one SEO & competitor research
$129–$499/mo
← SEO & Analytics
Northbeam
★★★★4.2/5Marketing mix modeling for scaling brands
- Pricing
- $1000+/mo
- Commission
- N/A
- Cookie window
- n/a
- Last reviewed
- 2026-08-30
Our take
Northbeam does marketing mix modeling for scaling DTC brands that have outgrown last-click. Worth it once monthly ad spend is high enough to need real allocation decisions.
Pros
- MMM modeling
- Cross-channel attribution
- Forecasting
Cons
- Enterprise price
- Needs data volume to be useful
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