Klaviyo
Email & SMS★★★★★
4.6
The DTC email & SMS standard
Free–scales with list
← Email & SMS
Kit (ConvertKit)
★★★★4.1/5Creator-focused email marketing
- Pricing
- Free–paid tiers
- Commission
- N/A
- Cookie window
- n/a
- Last reviewed
- 2026-08-30
Our take
Kit (formerly ConvertKit) is built for creators with clean automations and a generous free tier, a good pick for content-led DTC brands.
Pros
- Creator-friendly
- Visual automations
- Sequences
- Generous free plan
Cons
- Less ecom-native
- Fewer templates than Mailchimp
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